When some of us in the healing arts think about developing the business side of our practice, we may not greet that with excitement and passion. In fact, it may have quite the opposite effect on us. If, in our minds, “business” means selling, manipulating, trying to get the most for the least, being profits-oriented, etc., we usually want no part of it.
For a lot of us, we need a mindset make-over! We need to re-define business in a way that is consistent with our values and develop business practices that feel good to us. Our mindset makes all the difference in whether we will be inspired to do the work of developing a thriving practice or be stuck avoiding our business development.
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